Tuesday, April 1, 2014

Social Sales Team


The automotive industry is not immune from social media.  24 hours a day, 7 days a week, and 12 months a year we all work on networking in sales.   What are the benefits of social selling and how can this help our company grow?  Social media has become a tremendous networking tool and when utilized properly the benefits are endless.  We have all been trained in sales  to create our own ambassadors.  Now online social media allows us to have hundreds of social agents.   Just think how often you hear someone mention something they saw on Instagram or Facebook.  Now imagine that conversation shared over and over again.  That is the power of social media.   The time is now to train your team and create a social sales force that delivers your companies’ message.     Referred clients have a higher contribution margin and place more value on your available services.  These are the clients we all strive to gain and maintain.  Social media allows us the opportunity to reach a larger group of clients and  all by the way of referral. Its time to build your team!

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